Local Matters

When most of us go to buy online or in shops, our attention is mostly focused on the product and less in its origin or how it got to the shelf. Nevertheless when this comes to Teas, this is a very important issue that one should care about as it has a direct impact in the quality and sustainability of a high quality product.

At In Nature we do not buy any Teas, from any industry, but exclusively from local farmers even if we do have to pay more as we believe this attitude makes a real difference to the teas, to our company, customers and to the lives of local farmer communities. We want to ensure that many years from now these good hard working people are still harvesting the mountains in the traditional way and passing on this admirable legacy to the new generation.

And finally there is also a massive difference in the taste and quality of the Teas when sourced from local traditional farmers than the ones mass produced in industrial plants with all sorts of artificial additives wrapped in a tea bag.

local-matters

This is what we have been doing for all these years with people like Xiao Yang, 48 from Fujian Province who has provided our White Teas for the last 7 years. Her parents, brothers and sisters are all connected to the land as her ancestors.

We do hope to share all this genuine goodness to as many people as we can and to include her family to be a part of our endeavor for many years in the future.

 

 

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